Core Web Vitals
Fix LCP, INP, and CLS with real-user data — not just synthetic scores that drop under real traffic.
Website speed optimization
Website speed optimization in Vancouver
Measurable Core Web Vitals improvements and faster load times that actually move conversions — not just Lighthouse screenshots.
- Real Core Web Vitals improvements (LCP, INP, CLS)
- Caching, CDN, image, and code-level optimization
- Full WordPress, WooCommerce, and custom site support
- Transparent before/after reporting
What you get
How Website speed optimization in Vancouver actually works
Concrete deliverables — no vague SaaS jargon. Each engagement is sized to your business and reviewed monthly.
Caching & CDN
Server-level page cache, object cache, HTTP/2, and Cloudflare caching tuned for your stack.
Image & asset diet
Modern formats, responsive sizes, lazy loading, and font delivery cleanup that shrinks page weight.
Code-level fixes
Database, plugin, and template cleanup — the actual root causes most "speed plugins" cannot fix.
Before/after reports
Clear field-data reports so stakeholders can see what changed and why it matters.
Conversion impact
We prioritize the pages and interactions that drive revenue — not just the homepage.
From experience
Where catalog sites actually get slow
From our team’s years of agency support work, product and category URLs tell the truth. The homepage often does not.
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Disk pressure
The host is swapping or the disk is full. No cache plugin fixes that.
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Custom pricing or catalog queries
A query that was cheap with 50 products and is not cheap now.
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Builder and plugin weight
Avada, WPBakery, Elementor, and stacked optimization plugins fighting each other.
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Missing measurements
If we do not have a retained before-and-after, we will say so.
From experience
Situations our team has handled
Anonymized examples from recent support work (2025–2026). Incomplete outcomes stay incomplete — we do not invent a clean ending.
2026
Catalog pages slowed by disk pressure and custom pricing queries
- What they saw
- Product and category pages were loading slowly.
- What we found
- The discussion identified disk pressure and expensive custom pricing queries.
- What we did
- Those queries and the disk constraint were addressed.
- What stayed open
- Independent before-and-after measurements were not retained in the notes.
Rewritten from internal notes. No client names. Dated in the current 2025–2026 window.
Diagnosis
Speed diagnosis before you cache
Cache hides a slow query. Measure the cause, then decide whether cache, hosting, or code is the fix.
Print this page to keep a paper copy beside the work.
- 1 Measure a product or category URL, not only the homepage.
- 2 Note TTFB separately from image weight. They are different jobs.
- 3 Check disk pressure on the host before blaming the theme.
- 4 Look for custom pricing, catalog, or filter queries that run on every listing page.
- 5 Disable one cache or optimization plugin at a time on staging if the slowness started after an optimization install.
- 6 Builder and slider scripts (Avada, WPBakery, Elementor) belong in the measurement, not in a generic “install WP Rocket” step.
- 7 Record a before measurement you can repeat. A verbal “it feels faster” is not a result.
We will say so when we do not have a retained before-and-after measurement.
Verified Metro Vancouver IT work
Related case studies
Named clients, with consent, from work we delivered as Metro Vancouver IT.
Martial arts school · New Westminster
Modern Warrior
Website design, IT support, and performance work for a martial arts school whose old site struggled during peak registration.
- Load time
- 2.5× faster
- Downtime during peak enrollment
- Zero
- New student inquiries (4 months)
- +60%
Business directory · Canada & USA
getlisted.business
A free, location-based business directory with category and city search, member onboarding, and indexable landing pages.
- Indexable landing pages
- City × category
- Structured data
- Business + breadcrumb schema
- Member onboarding
- Self-serve
Who it is for
A strong fit for
- Shops losing conversions on slow mobile checkout
- Sites flagged in Google Search Console for poor Core Web Vitals
- Businesses where the site feels slow but no one can point to the cause
- Marketing teams running ads where a slow landing page is wasting ad spend
- WordPress sites bloated with page builders, stacked plugins, and heavy themes
- Organizations whose SEO dropped after the Core Web Vitals became a ranking factor
Our process
How a speed engagement usually runs
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1
Baseline audit
Capture real-user field data, Lighthouse runs on key pages, and a waterfall trace — so we know exactly what is slow and why.
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2
Prioritize fixes
Rank fixes by impact vs. effort. Most engagements land the top 3 wins first — usually caching, images, and a handful of plugins or scripts.
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3
Stage & validate
Apply changes on a staging clone, measure before / after, and verify nothing broke for editors or site search.
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4
Ship to production
Release in small safe steps. Monitor real-user metrics to confirm improvements carry over into the field.
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5
Report
Clear before / after dashboard — LCP, INP, CLS, TTFB, page weight — plus what changed and why.
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6
Keep it fast
Optional monthly monitoring and a simple guardrail so the next plugin install or image upload does not undo the work.
Trusted technologies we support
Related services
Pairs well with
WordPress hosting
Tuned hosting with NVMe storage, CDN, and caching.
Learn more
WordPress care
Ongoing updates, backups, and performance tuning.
Learn moreGuide: Core Web Vitals
The practical WordPress speed guide — measure, then fix in impact order.
Learn moreFAQ
Frequently asked questions
Does page speed actually affect conversions and SEO?
Yes — Core Web Vitals are a ranking signal in Google, and every extra second of LCP measurably drops mobile conversion. A 68% improvement in Skyline Ziplines was directly tied to both rankings and booking volume.
How much faster can my site get?
Most WordPress sites we take on improve LCP by 30–70% once caching, images, and code issues are addressed. Results depend on the starting point — we will give you a realistic target after the audit.
How much does a speed engagement cost?
Typical fixed-price audits start in the low four figures CAD, with implementation quoted based on scope. Simple WordPress sites are often fully optimized in one or two short engagements.
Will speed work break my site?
No — we work on staging, verify with tests, and only push when the field data confirms the improvement. Any change is reversible.
Do I need to rebuild the site?
Usually no. Most gains come from caching, images, database cleanup, and removing a few problem plugins. Rebuilds are only recommended when the current theme is genuinely past saving.
Can a caching plugin do all this?
It helps, but caching plugins cannot fix bloated themes, heavy plugins, oversized images, or missing CDN / server tuning. The real wins usually sit outside the plugin.
Do you work with WooCommerce and Shopify?
Yes — and we know where each platform is genuinely flexible vs. where theme changes are required.
Do you measure results in the field, not just Lighthouse?
Yes — we use real-user (CrUX) data wherever possible. Lighthouse is a starting point, not the deliverable.
The homepage is fine. Why are product pages slow?
Catalog URLs often run custom pricing or filter queries the homepage never touches. We measure a product or category URL and check disk pressure before we install another cache plugin.
Make your site faster, measurably
A short call, a real audit, and a clear plan with expected before / after field metrics.
Contact
Ready to modernize your IT?
Get expert guidance on security, hosting, WordPress care, and cloud.
- Phone
- +1 (778) 300-0356
- [email protected]
- Hours
- Mon–Fri · 9:00 AM – 6:00 PM (PT)